We have some exciting news to share, and we are incredibly grateful to be able to share it.

Habberstad BMW has officially been named a 2026 BMW Center of Excellence Award Winner by BMW of North America. This is the highest honor a BMW dealership can receive, and it is not given out widely. Out of approximately 350 BMW centers across the United States, only around 32 are recognized each year. Fewer than 10% of BMW dealerships in the entire country earn this distinction annually, and we are proud to be one of them.

The Center of Excellence Award is BMW of North America's most prestigious annual recognition. Every BMW dealership in the country is evaluated using a Balanced Scorecard of sales and after-sales performance indicators covering customer satisfaction, sales performance, service quality, and overall operational excellence. The dealers who consistently rise to the top across all of those categories are the ones who earn this designation.

We have always believed that the best measure of a dealership is not how many cars it sells. It is whether the people who walk through the door feel genuinely taken care of, every single time. Whether you are purchasing your first BMW, bringing your vehicle in for service, or navigating the end of your lease, you deserve a team that shows up for you. This recognition from BMW of North America tells us, and we hope it tells you, that ours does.

We are incredibly proud of every person on our staff. From our client advisors and service technicians to our finance managers and everyone behind the scenes, this award belongs to all of them.

Habberstad Auto Group has been part of the Long Island community since 1971. We are family-owned and local, and the relationships we have built with Long Island drivers over more than five decades are what make an award like this truly meaningful. Families who bought their first car here and came back for every car since. Service clients who have trusted us with their vehicles year after year. That is the foundation this award is built on, and we are deeply grateful for it.

We would love the chance to show you what this standard of care looks like in person.

Habberstad BMW of Bay Shore is located at 600 Sunrise Hwy, Bay Shore, NY 11706.